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Why Stealing Meta Data From Another Site Is A Dumb Idea

stealing web page materialStealing Web Page MaterialIn the search engine realm of things, I meet a lot of “pros”. I also see a lot of their handiwork when it pertains to web site optimization. But more and more, I see a lot of really poorly written, (and often times stolen) bits of web page material, that makes absolutely no sense.

The common thing to do among web site professionals, is to try to gouge the customer for as much as they can. This includes trying to carry the project off without a hitch, to show some bit of competence. I find this done with a lot of web designers, who have never been certified though an SEO, (search engine optimization) program of any kind. These types will actually steal the meta data off another web site, and then jam it into your pages, hoping that it will work. They change a few of the keywords, and pray to God that you won’t catch them.

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Why Your Web Designer Should Know About Web Marketing

Marketing IdeasWebsite Marketing IdeasMany excellent web designers know next to nothing of web marketing, and this can be a big problem. Marketing a site in search engines requires that the site be designed in a search engine compatible format. Many beautiful sites do not fare well in search engines at all, simply because of the way they have been designed. Here are some things web designers should know about web marketing.

Load Times

Beautiful sites with lots of graphics may look awesome, but are often so slow to download that web visitors, particularly on dial-up connections, will simply go elsewhere, before the site even finishes downloading. Some search engines may also penalize sites for being too slow.

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Why Dot-Coms Fail - a Webmaster's Perspective

Everyday we hear that another company goes out of business.

dotbombDot BombWhen and why does a dot-com become a dot-bomb?

After checking a few dozen defunct companies, I think the main reasons for dot-com failure are:

  • Poor business plan. In the last years, a lot of investment capital was spent on poorly planned companies that clearly couldn't reach profitability.
  • Poor company promotion. This applies both offline and online. Two newspaper ads and word of mouth are not enough.
  • Poor financial management. Fancy offices, free food, does it ring a bell?
  • Poor Human Resources management. With lots of cash in their hands, many start-up companies hired too many people or, even worse, hired unqualified staff. The hiring of friends and relatives often returned no value on investments.
  • Errors in the company's Web site. Sometimes hundreds of errors could be found in one Web page. Yes, those Web site builders should go back to school, if they ever went to school for HTML at all.

    I'll focus my comments on the last reason:

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