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Why You Need A Web Site

Small Business1Small Business"I have a small business with just a couple of employees and I don’t think my product can really be sold online. Do I need a web site?"

In this day and time, there is very little that can’t be sold over the Internet. There are over 20 million people shopping online, buying everything from movies to cars to real estate property. Research predicts that revenues will be over $200 billion in 2004 and will grow at a rate of 30 to 50 percent over the next few years. These numbers alone should be enough to persuade you that you and your business should be online.  This is especially true due to this lockdown.    You NEED to be online to be seen.

Regardless of whether you sell your product online, you should at the very least have an online presence so that customers, potential employees, partners and even potential investors, can easily and quickly find more information about your company, the products and services you have to offer, as well as how to contact you.

website requirementsWebsite RequirementsBut Can I Afford a Web Site?

Given the competition and current market trends, you can’t afford NOT to. Think of your web site as your new marketing tool, which, when applied correctly, will generate a return on investment. Your competition is probably already online, and you need to use every possible avenue just to keep up. You should look at having a web site as an investment, in you and your company’s future.So whatever time or money you currently spend on marketing, supplementing it with a web site is probably a good idea. Your site will help you expand geographically, and compete on a much larger scale.

Leveling the Playing Field

One of the most wonderful things about the Internet is that it has helped to level the playing field when it comes to competition with the bigger companies. With a professional looking web site, your small business can project the image, and professionalism of a much larger company. It’s also a good signal to potential customers that you take things seriously.

breaking iceBreaking the Ice into e-CommerceBreaking the Ice into e-Commerce

Taking credit card orders over the Internet is quite an investment, especially if you don’t already have a merchant account. There are several e-Commerce solutions that can be custom-built for you that use payment gateways such as PayPal, which only requires a bank account, and an email address. Customers can pay you through their credit card, or even their checking account, and it’s a great solution if you’re looking to test the waters.

your business needs a websiteYour Business Needs a WebsiteThe Bottom Line

To be taken seriously, it’s not enough that you simply have a web site, but you must have a professional looking web site. Many customers now search for information online before making a purchase; your web site may be the first chance you have at making a good impression on a potential buyer. If your site looks like it was designed by Uncle Bob, your chance of making that good first impression will be lost.

No matter what size your business is, and even if you're not planning on selling online, a well designed web site is essential for any business. If you don’t have a web site, you’re already losing business to companies that do.

Give Stanley a call today on 081-525-1727 to discuss your requirements or send him an email to This email address is being protected from spambots. You need JavaScript enabled to view it. ' to request a free quotation..

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Why Content is King of the Internet

internet across the worldInternet Across the WorldThe Internet is not merely a community, or merely a new medium through which the people around this world connect and communicate with each other, crossing geographical and political barriers to communicate, trade, interact, entertain and inform, rather it has reached mammoth proportions and become an empire on its own. The Internet Empire does not belong to any one person but it belongs to, and is completely ruled over by an abstract yet concrete idea – content. Content is the King of the Internet.  Content is what people are after, and content is what attracts millions of users every day, and night, to their computers to seek information, seek entertainment and friends.

However, there is a major difference between the content we find in a print medium such as a newspaper or magazine and the content we expect to find in a dynamic, interactive mediuml such as the Internet. To be successful, print magazines cannot simply transfer what is already written in the pages of their print magazines, and turn them into e-magazines by placing the articles in an electronic form. For the magazine to be successful on the Internet, it is necessary to find a different layout for a medium that is capable of supporting audio and video players. A Content writer should play upon the strengths of the medium, which are that the Internet can support text-based content, it supports audio and video players, therefore to interest the viewer to the content available, it is necessary that all three of these strengths be used to the hilt. The advantages that Internet holds over the rest of the other communication mediums, should not be wasted because of the inability to find a comprehensive plan that will bind all these faculties together.

content is kingContent is KingFor the time being, the Internet is still in its infant stage, content is still free for the most part, and users are experiencing unlimited opportunities to speak their minds, and express their opinions through blogs where they not only voice their opinions about world affairs and such, but they also have the chance to showcase their talent. Amateur writers, poets and musicians are already a sizeable population on the Internet. There are thousands of sites that are entirely devoted to the poetry and the talent of innumerable people. In an almost anarchic way, the Internet allows people to be whatever they choose, they can play out their dreams of writing and singing, and gaining the appreciation, in some cases, of the users who are adventurous enough to try out some of these pieces. However, as corporate and big players are contemplating moving into cyber territory, they should be forewarned that at this stage, the content available is still to develop a style of its own, in such circumstances, very few of the users of the Internet would be willing to pay for content that is provided free of cost, until there is some drastic, and radical change in the way it is presented to them.

Please do not hesitate to contact us for a free quotation.,

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