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Designing your own website vs. Storm Biz designing your site for you?

what you need to knowWhat You Need to KnowYou may ask yourself, "why should I pay for designing my website, when there are so many different free website designing programs?"

Before I explain what we do for your website, let me ask you 10 important questions you need to know before designing a Search Engine Friendly, and User Friendly website? If you can answer all these questions below, then by all means you are qualified to design your site. If there is even 1 question you are unable to answer, then your site will fail, and it will be better to get a professional designer to develop your website.

  1. What is html, and how do I manipulate it for my web design?
  2. What is Photoshop / Corel?
  3. What is Search Engine Optimization (SEO)?
  4. What is Search Engine Submission (SES)?
  5. Why should I not use microsoft word to design my site?
  6. Why should I not use frontpage to design my site?
  7. What is google analytics, how will it help me?
  8. What is the difference between php, and asp?
  9. What is Meta Tags and Meta Keywords, how will my site do without it?
  10. What is a sitemap, what will it do for my site?

Google Ranking FactorHigh Google RankingsWe consider all of the above when designing a website, we use our experience in high google rankings, and implement this in every site we design... So, considering all of this, we recommend / do the following:

  • All our websites will be designed using php, and css, this will help with speed, and with search engines.
  • All websites are customized to the clients requirements.
  • All our web design packages come with the small SEO Package, ensuring all links are search engine friendly
  • Search Engine Submission is offered at a low monthly rate, which means we submit your website, meta tags and meta keywords to 150+ websites every month, getting the best possible rank for your keywords, resulting in possible clients finding your site..
  • We include a sitemap in every website we design, this helps search engines navigate, and index all your site pages.

Before considering designing your site we advise you to consult a professional, as this is what we do, and we are good at it.

You know your business, we know our business... and we would never try to run your business for you!

Don’t delay, give Stanley a call today on 081-525-1727 to discuss your requirements or send him an email to This email address is being protected from spambots. You need JavaScript enabled to view it.' to request a free quotation

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Why CSS Is Good For Your Web Site

css style sheetsCSS Style SheetsCascading Style Sheets (CSS) are used within the HTML behind your Web site as a way of controlling how each page is laid out and what elements on it look like. For instance, you can use CSS to make headings in your copy a standard size across the whole of your site.

CSS has been around for several years and is supported by all the major browsers available today, including Internet Explorer for the PC and Mac, Firefox, Safari and Opera.

Using CSS to control your Web site will give you several benefits:

Makes your Web pages snappier

By using CSS and writing your HTML code to match standards like 'XHTML Transitional' or 'XHTML Strict' you can decrease the 'render time' of your pages. This is the time it takes between downloading the page and actually showing it on screen to your Web site visitor.

When using tables for layout - the traditional alternative to using CSS - and 'font' tags to control how the text on the page looks, the browsers have a lot more work to do before they show the page. Using CSS and the proper DocType for the pages means the browser knows what to expect from the code and can display it much more quickly.

In practice, converting to a standards based CSS layout on one client's Web site reduced the time it took the page to display by almost a quarter of a second. Although this is a very small amount of time, it is more than enough to make a Web site feel much more snappy and responsive, helping it give a good impression to your potential customers.

red nose dayRed Nose DayMakes your Web site quicker to update

As well as making your pages display quicker, CSS makes it easier to make global updates to your Web site. Say you're having a minor change in corporate image and want all your page headings changed from blue to green. With CSS controlling how your headings look, that means changing the colour in one file and the whole site shows the change - a two minute job rather than having to edit every page on the site.

This flexibility gives you the opportunity to do more with your Web site. Want to show your support for Red Nose Day? Again, one file change can put a little red nose next to all of your headers, turn the text red and even make them display in a silly typeface. Turning them back to normal for the next day is, once again, a single file change.

Good for Search Engine Optimisation

Because using CSS removes lots of HTML from your pages as layout and the look of text is controlled through the CSS file, it makes your textual content much more prominent within your HTML. This means the search engine spiders can easily find your textual content, and that your content is generally displayed in one block, rather than being split up into less readable chunks by HTML just to fit it in to your design.

Using 'semantically correct XHTML' - ie heading tags around the headings and sub-headings in your copy, and bold or strong tags around content you wish to highlight - tells the search engines those words are the most important on the page. This helps give the page a boost for searches which match the words which are marked as more important in this way.

disability awarenessDisability AwarenessHelps in passing the Disability Discrimination Act

Using good CSS and XHTML makes it easy for people with disabilities to change your pages the way they may need to for easy reading. This may be through increasing or decreasing the font size, or having it read to them through a screen reader. The clean page coding that goes along with using CSS means screen readers can easily navigate through your page and find the content, giving a good experience to visually impaired users.

Using CSS and XHTML also helps you comply with the UK Disability Discrimination Act rules for accessible Web sites. This is a valuable side-effect of using this kind of coding and takes no extra development time to be compliant.

Helps browsing from different devices

As well as helping screen readers, using CSS means alternative devices like mobile phones and PDAs can show your content effectively and easily. Although the current market in the West for browsing the Web through mobiles is small, it is growing and by using CSS you can create a Web site which is easily viewable on these devices with little extra effort,. So as more people use them it will be simple to convert your site to work with current or future devices..

cross browser testingCross Browser TestingDownsides

Currently, Web browsers treat CSS slightly differently, so when your Web site is created you may need slightly more cross-browser testing, and you will need to find a Web designer who understands how to build a site in CSS correctly. Most professional designers and developers are now seeing the benefits of creating standards based CSS sites, but it is worth ensuring that anyone you hire to make your Web site does know CSS before starting a project.

But the downsides are small when compared to the immediate and ongoing benefits of a CSS-based Web site

Please contact us today to request a free quotation

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When To Let Go Of Your Website Designing Ideas

let goTime To Let GoAs hard as it may be, but letting go of your website designing ideas and listening to the customer may actually be of benefit in the long run.

I know what you are saying, you’ve been in the web designing business long enough to know what works and wont doesn’t, what would my customer know? Well after approaching web design in the same manner, I’ve unfortunately had no other choice but to give in to my best laid plans and comply with the wishes of my customers.

Construction of good websites usually means that it has to be appealing to the eye, as well as being fully functioning for Search Engine benefits, but ultimately it must display professionalism for the business represented.

Complying with W3C Standards (W3C Markup Validation Service) for both HTML and CSS validation is paramount to good design and programming (but not necessary for good Google PR, I will discuss in later posts), so when designing we like to use base HTML formatting and CSS text font like Tahoma 11pt, to make neat easy to read text and nice page image layouts.

I will list some cases of where letting go has benefits for both parties involved and how in some circumstances actually resulted in little or no web traffic for the website.

architectural businessArtchitectural BusinessCase Study 1. Architectural Firm flash and font matters

Our customer wanted the use of Flash elements to display several architecture images with a nice fade between images and changes to original CSS Font used Tahoma 11pt font and replaced with Century Gothic 11pt, which is used in all their logos and architecture design work.

As most would know embedding Flash files into your website results in W3C Validation undefined source failure, thus rendering the site Invalid Markup. After explaining this, the customer felt the need to have a nice graphical flash style image far outweighed the importance of quality valid HTML Transitional Markup. To them the appearance and perception of their website to their customers was far more advantageous than complying with the W3C.

In addition they wanted the use of the Century Gothic font rather than Tahoma. By design Century Gothic has a much larger font height than Tahoma and when used increased the page height larger than when using Tahoma thus resulting in the site displaying with scroll bars when view under 1024 x 768 resolution, where previously it fitted in the whole page perfectly.

In the end the customer achieved the desired affects they wanted and ultimately it is the customer who ‘always’ knows best.

Case Study 2. Box supplier becomes boxed in

Our customer had started a new business supplying cardboard boxes for moving and packing. They wanted a

simple site with heavy graphical image elements and little or no text on the home page.

cardboard boxesCardboard BoxesExplaining to the customer the role of text based search engines results and that having no ‘readable text’ on the home page would limit their visibility, they choose design over results.

Why you may ask would a company limit their possibilities of being found on search engines? Well the question still burns with us too, but as mentioned earlier the ‘customer always knows best’ and the decision was solely theirs to make.

Their philosophy was simple, their website was purely to be used as a reference guide and not the source of extra business, as their marketing strategies would be enough to garner constant business.

To this day I still wonder why they limited their marketability and in particular their website which is always online and can be searched at all times of the day.

So in summary the best laid plans of mice and men (well in this case web designers) can be a utter waste of good management as what I have stated all along that the ‘customer always knows best’ and ultimately they are the ones paying for your service so sometimes its best to lay down your guns and concede defeat.

Contact us for a free quotation or more information

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Why Optimizing Your Site For Speed is Important? Tips on How to do so!

frustrated waiting for site to loadVery Frustrated With WaitingIf there is one thing we have all suffered through, it is waiting for a site to download online. It seems like it is the worst thing in the world, and will never end. We actually either click off of the site, or, after the initial download of the front page completes, we then click off of the site because the subpages take too long to load. We have all been here, and this article is to help make sure your visitors don't go through it as well.

The reason why a website’s speed of download is important, is actually very simple, and we have broken it down into two parts:

-The first part is that people want to get to where they are going quickly. This is pretty straight forward, and now-a-days no one seems to have the time to wait for a site to download(no matter how important it is).

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Why HTML Is Better For Web Design

green flashGreen FlashFlash and heavy image websites may look good, they often do. But how effective are they? Not as effective as you may think. Most people think once a website is created it is going to be found by everyone on the internet. They couldn’t be more wrong. This article will talk about why HTML is a key to a website and its success.

HTML is the only language search engines can understand, anything else is like a foreign language. Search engines cannot read flash. They cannot read JavaScript. They cannot read images. That is why you are going to want to find a web designer who is going to be able to create a strong based HTML website.

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