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Why Have An Article Website?

Article submission website listArticle Posting WebsiteKnow the fact

Presumably, you already know what internet is all about. It’s all about content. With free quality content, you can easily attract the masses. Some may consider this an investment while some may treat it as a hobby.

If you are wondering why some may treat it as an investment, what is there to invest in? Well, basically, having your own article website can often be the most powerful marketing weapon. You can increase your product sales or even attract many advertisers to place advertisements (Banners, text links) on your website should the site grow. Visitors will stay on your web site longer, because there are lots of articles to read. This gives you additional opportunities at getting more clickthrough’s to your affiliate programs. You could feature links to your affiliate programs on each page you have articles.

While for hobby purpose, some just want to share their knowledge.

free Article Submission WebsiteArticle Submission WebsiteIn either case, you as the writer, will be treated as a professional by the public within your article categories range.

Now you have a brief idea of the benefits in having an article website. So how do you go about creating one? Let's imagine in the case where you have established a very popular article resource site, consisting of some excellent graphic designers and some award-winning writers. How can you make sure each of the individuals does their job well, and focuses on only their section of professionalism? For example, most designers ensure that your article website content looks great. This is what they do best. Writers on the other hand, write excellent articles but can't draw well or build websites.

Hence, you need to allow everyone to concentrate on what they are best at, and bring their output together to provide the website as a pleasant place for your visitors. The answer? Vezine Content Management application software is what you need.

Brief introduction to Vezine

As you may already have referred to Vezine's website, it is an online content management software that helps you create a full article website easily. Vezine allows you, the owner or administrator (as you call it) manage not only articles, but also allows you to handle your writers, designers and files or images uploaded for any individual articles as well.

search engine friendly optimizationSearch Engine Friendly OptimizationIn addition, Vezine recognizes that Search Engine Friendly Optimization is especially important. Without optimization, your listing in the search engine will not be in a good position.

Search Engine Optimization (SEO) can be easily enhanced within your Vezine's administrator panel. The most common optimizing options are friendly URL and meta keywords and descriptions for each individual articles. You can already see an example here in this site.

So, as earlier on, we are talking about having individual professionals to each handle their own job well. For this, Vezine allows you to create multiple Groups. For example, you may want to create a Writer group. Allow this group to access only the Articles Management section and throw all writer's account into this group and have them login into the admin panel. Once logged in, they will be restricted with a limited access. Allowing them to only create articles but not tamper with the website templates and designs.

Of course, do the same by creating a Designer group, whereby you should only allow them to access the Templates Management section of the administrator panel. This is how and what you should consider if you want to create a successful article resource website.

There is more to it than meets the eye for this application, hence it is out of the scope for this article to provide a detailed explanation for each feature. Check out: http://www.vezine.com/features.php for more information that may surprise you.

Having a successful article website

Now, if you have decided, or have already run an article resource website, you will most likely want to stand out among other popular sites within your categories.

articlewritingArticle WritingThe most obvious point you should bear in mind. is to keep your article content fresh and updated. Using free content available in the market is not advisable. Try to come up with something unique and perhaps do some comparison, like what interesting or popular topics your competitors do not have, which you can consider creating for your site. You can easily know this by doing some market research in various community forums. Just remember, quality content is king!

Another point to note is to spice up some interesting RSS feeds to the public. RSS stands for Really Simple Syndication. It is an XML-based format for content distribution that contains a list of items, each of which is identified by a link. Each item can have any amount of metadata associated with it. RSS allows the user or their traffic to see your site topics without going out of their way to visit it. While this seems bad at first glance, it actually improves your site's visibility; by making it easier for your users to keep up to date with your site - allowing them to see it the way they want to - it's more likely that they'll know when something that interests them is available on your site.

RSS feedRSS FeedsYou can easily do so with Vezine, create as many feeds as you want to. An example can be found here in this site, located at your right hand side (Latest News). Once someone clicks on the topic title, she/he will be redirected to the site where the original content is (Full Story).

Of course, in order to attract an audience to use your feeds on their website, you will need to convince them with fresh and updated content often as mentioned above. Hence, whenever new articles are being published by you or your writers, your audience's websites who are using your feeds, will also have the latest articles topic listed. This is one of the benefit of RSS.

Optionally, have designers to design a nice professional looking theme for your Vezine. Navigation usability do play a big role in this, so choose someone whom you are sure have knowledge in this. Refer to The Art Of Vezine for an idea on how to design themes for your Vezine.

Conclusion

Now that you have a brief idea on what the benefits are of running an article resource site, and an overview of Vezine, you can start right away. Get yourself a Vezine license and pick up experience as you go and be patient.

content article writingContent Article WritingTry to focus more on the quality of your article content, instead of giving too much attention to your SEO. Remember, word of mouth by the public is also another way to boost your web site's reputation.

If writing articles is not within your professionalism, try and get a few writers to help. Perhaps even pay them (Remember I said investment?). Or, you can take this chance as a challenge and write a few articles about what you know or do best.

No matter what,if you have or decided to run an article resource site, do remember the points stated in this article. There are lots of great articles or tutorials here in Vezine.net, supplying you with various tips on using Vezine and how to do the job faster.

Read them up and best of luck!

For more information or a free quotation, please contact us

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What Could Be Worse ?

What Could Be Worse Than Your Viewers Not Seeing Your Site Display Properly?

correct htmlCorrect HTML

What if they never get to your site to see it?

If you want your site listed on search engines then make sure that you have correct HTML code. Many search engines cannot properly catalog or index a site that has HTML errors. This can greatly reduce the amount of traffic your web site receives from search engines.

The lowest form of "browser" out there is the search engine. The search engine is about the equivalent of a version 2 browser. It can't read flash, DHTML, JavaScript, dynamic pages, - even having trouble at times with frames. Search engines may have difficulty crawling, indexing, and extracting the content of your site if you have broken HTML.

Search engines score a page by looking for relevant terms in key HTML components in specific places within a document. These key components are titles, descriptions, visible text, alt image tags etc. If they don't find them because of typos or other mistakes, the spiders may leave without reading the content of the page.

Poor document structure like a META tag placed in the BODY section of the page instead of the HEAD section - can cause the spider to ignore the tag and cost you a good ranking.

search engine optimization conceptSearch Engine Optimization ConceptWhat if you were tired and under deadline to get a new page up, (Not at my job!) you might type TILTE instead of TITLE for your TITLE tag. TITLE tags are very important to search engines. If you made this one little error the search engine will ignore all of the content of the title tag.

If you create the page properly and have content that contains your keywords it "should" get read and picked up by the search engines. (off page factors like inbound links excluded) However if you have a simple error like an open tag

seo processS.E.O. ProcessInternet Explorer is very forgiving of mistakes in code. By building only for IE you are creating for the most error forgiving browser ever. Thinking that a search engine will "browse" your site like Internet Explorer 6 is a dream. If the site won't display right in Netscape, Firefox, Opera or an old version of IE chances are good the search engines can't read it either.

So next time you get frustrated with having to design for Netscape, Firefox, Opera and IE, just bust out your favorite HTML editor and settle in for a long night of code checking.

Your marketing department will thank you!

Contact us for a free quotation today

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What is Good Content

content is kingContent is KingHaving good content is an essential in the evolvement of any website. A lot of businesses like to keep it simple; they advise visitors of what their company is about, they explain what they have to offer and a way to communicate with them.

On the other hand, some have trouble with the content and don’t know where to begin. The following article will give you a few pointers on how to write quality content for your webpage.

1. Entertain

Entertaining your visitors is always a good thing. For instance, if your site is merchandising hairstyles, you might want to post various hairstyle pictures, give tips on how to have healthy hair, have a forum where visitors can post comments and photos, etc.

Entertaining your clients is a good way to get their attention.

2. The Business

People are always interested in hearing what’s new about your website. So keep your content interesting and up to date and clients will keep coming back for more.

3. Your Knowledge

marketing strategiesMarketing StrategiesPut up information and articles on your website that demonstrates that you know what you’re talking about. Show that you are familiar with your company and product.

If you can pass as an expert in the field of your industry, it can increase the reliability of your business as a whole.

4. The Product

A website is the best place to offer elaborate products that would require learning on the part of the client. It’s important to tell them about the benefits instead of the features without confusing the visitors with technicalities; a “Frequently asked questions” section is a great way to solve this problem.

5. The Big Picture

thumbs upThumbs Up - All GoodDon’t forget about your marketing strategy, your business plan and your goals. Remember how you plan to place yourself and your business in the marketing world.

6. The Competition

Always ask yourself this question: What are my competitors contributing that I am not? If your competitor is offering something that you are obviously lacking, don’t be afraid to look at what it is. Just remember to not copy it, but instead build on it and make something original.

In conclusion, following these few simple does not guarantee you a successful website but it is a good start for anyone who wants to have good content.

Contact us for more information, or a free quotation.

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What to Publish on Your Website: Content Development

Content is a king for the profitable websiteContent is King for a Profitable WebsiteMany businesses want a simple website where they tell people what their business is about, some information on the products they offer and a means of contacting them.

However, content is vital in the growth of your Internet presence. Information is your asset and all you need to produce it is the knowledge you attain over time.

For some, they simply don't know where to start. Here are some things to consider that could lead you to providing great content and a value-added website.

1. Write what you know

Knowledge is power. Post articles to your website that show that you are well informed in your industry. If you can position yourself as an expert in your industry you can boost perceived credibility of your business on the whole.

2. Entertain

Everyone likes to be entertained.

For example, if you are marketing African tours, you might publish photo galleries or post stories on the African people, travel tips, the climate, etc.

business newsBusiness News3. About Your Business

Are people interested in the current happenings in your business? Post news items on your website. Eg. "New branch in Gauteng"

4. About Your Product

What do your customers often ask you about? What are their uncertainties? If you offer a "complex" product, which requires much learning on the part of the consumer, a website is a great place to teach them! This in mind, you might not want to be too technical in your copy - tell them about the benefits, not the features.

A great way to clarify uncertainties is to publish a "Frequently Asked Questions" or a "Q&A" section.

5. Back to the Plan

Take a look at your marketing and / or business plan - what goals are you trying to achieve and how are you trying to position yourself in the market place?

6. Watch your competition

6.1. What are competitors offering through their website that you are not?

6.1.1. Determine why they publish this content, then think of ways that you can improve it and use it on your website. Don't copy - enhance.

6.2. What are you offering on your website that competitors are not

explore what you knowExplore What You KnowThis raises two questions:

6.2.1. Is the information you offer really satisfying? Does it need to be there?

6.2.2. And, if the information does give you a kind of competitive advantage, how can you capitalize on that?

7. User Behaviour

Consider your Internet market - what do they do on the Internet.

7.1. Do they like to communicate with other Internet users about your industry? Consider having a forum on your website where you can allow website visitors to do this

For a free quotation or more information, please do not hesitate to contact us

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Why Content is King of the Internet

internet across the worldInternet Across the WorldThe Internet is not merely a community, or merely a new medium through which the people around this world connect and communicate with each other, crossing geographical and political barriers to communicate, trade, interact, entertain and inform, rather it has reached mammoth proportions and become an empire on its own. The Internet Empire does not belong to any one person but it belongs to, and is completely ruled over by an abstract yet concrete idea – content. Content is the King of the Internet.  Content is what people are after, and content is what attracts millions of users every day, and night, to their computers to seek information, seek entertainment and friends.

However, there is a major difference between the content we find in a print medium such as a newspaper or magazine and the content we expect to find in a dynamic, interactive mediuml such as the Internet. To be successful, print magazines cannot simply transfer what is already written in the pages of their print magazines, and turn them into e-magazines by placing the articles in an electronic form. For the magazine to be successful on the Internet, it is necessary to find a different layout for a medium that is capable of supporting audio and video players. A Content writer should play upon the strengths of the medium, which are that the Internet can support text-based content, it supports audio and video players, therefore to interest the viewer to the content available, it is necessary that all three of these strengths be used to the hilt. The advantages that Internet holds over the rest of the other communication mediums, should not be wasted because of the inability to find a comprehensive plan that will bind all these faculties together.

content is kingContent is KingFor the time being, the Internet is still in its infant stage, content is still free for the most part, and users are experiencing unlimited opportunities to speak their minds, and express their opinions through blogs where they not only voice their opinions about world affairs and such, but they also have the chance to showcase their talent. Amateur writers, poets and musicians are already a sizeable population on the Internet. There are thousands of sites that are entirely devoted to the poetry and the talent of innumerable people. In an almost anarchic way, the Internet allows people to be whatever they choose, they can play out their dreams of writing and singing, and gaining the appreciation, in some cases, of the users who are adventurous enough to try out some of these pieces. However, as corporate and big players are contemplating moving into cyber territory, they should be forewarned that at this stage, the content available is still to develop a style of its own, in such circumstances, very few of the users of the Internet would be willing to pay for content that is provided free of cost, until there is some drastic, and radical change in the way it is presented to them.

Please do not hesitate to contact us for a free quotation.,

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